Placewalker™
concept, branding, product design
Placewalker™ is our own brand. The original (pre-smartphone) idea was to design a free pocket-sized map of New York City for tourists, that would be intuitive and not cluttered by unnessecary information and irrelevant advertising.
We designed a beautiful product with a clean, high-fidelity map of Manhattan and even went as far as testing different ways of folding the map to find the most convenient format. As we kept expanding the concept of Placewalker™, it evolved into a marvelous marketing solution for restaurants, shops, hotels and airlines.
Our current take on Placewalker™ is a mobile app, in the form of a proactive, intuitive travel assistant. Some of the features we envisioned for Placewalker™ are so amazing, we believe they will set a new standard! Stay tuned!
